Cailler: Visit the impressive chocolate factory in the region and discover the principles of production.

Maison Cailler

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6 Highlights at Maison Cailler

  • The Maison Cailler chocolate factory has been in Broc since the end of the 19th century and is the factory of the oldest chocolate brand in Switzerland.
  • Learn about the history of Swiss chocolate on a 20-minute tour of the chocolate factory museum.
  • The interactive tour, which lasts about an hour in total, shows you the process of making Cailler chocolate.
  • In workshops, you'll practice your first craft techniques and make your own truffle pralines or broken chocolate, for example.
  • Free parking, a children's playground and a café round out the offerings for families.
  • An Escape Game and a 2.5 km long outdoor adventure let you and your family or friends explore the world of chocolate in a playful way.
Maison CaillerMaison Cailler (Foto: Seraina Zellweger)
Maison CaillerMaison Cailler (Foto: Seraina Zellweger)

What to Expect at Maison Cailler

The story of Maison Cailler began in 1819 when François-Louis Cailler, a Swiss chocolate pioneer, founded the first chocolate factory in Switzerland. Since then, Maison Cailler has become a world-renowned brand and the oldest still active chocolate brand in Switzerland.

Maison Cailler is not just a chocolate factory; it combines a museum, workshops, an outdoor experience, and an exciting escape game. A playground, café, and boutique are available for visitors who want to spend more time at Maison Cailler.

For families, a visit to the chocolate factory offers a holistic experience that engages all the senses while providing entertaining activities.

The Museum of the Maison Cailler

The Museum of the Maison Cailler offers an interactive tour through the history of chocolate and the Cailler brand. Visitors can learn more about the origins of the cocoa bean, discover the evolution of chocolate making over the centuries and uncover the secrets of Cailler chocolate.

Chocolate tasting at Maison Cailler

Of course, no visit to Maison Cailler is complete without tasting the fine chocolates. After the tour, you'll get the chance to taste a variety of Cailler chocolates.

Prices and opening hours

Maison Cailler is open all year round, with the exception of December 25 and January 1. Admission prices vary depending on age and group size. We recommend you buy tickets online in advance to avoid waiting.

Maison CaillerMaison Cailler (Foto: Seraina Zellweger)
Maison CaillerMaison Cailler (Foto: Seraina Zellweger)

Workshops at Maison Cailler

Joining a chocolate workshop is a highlight of your visit to Maison Cailler. Whether you want to make pralines or create a chocolate masterpiece, you'll receive expert guidance from experienced chocolatiers. You'll be introduced to the arts of tempering, conching, and ganaching, and you can make your own chocolate creations.

At Maison Cailler, you have a wide range of workshops to choose from. Here are just a few examples:

  • Hedgehog: Chocolate experience for families
  • Halloween Chocolate Champions
  • My Cailler Macarons
  • The Chocolate Champions
  • Three chocolate mousses with bush pears
  • Birthday party for kids
  • My Clara Pralines
  • My Truffle Pralines
  • Chocolate enjoyment for everyone

A chocolate course is also a great idea for a bachelorette party, Valentine's Day, or a team event.

Maison CaillerMaison Cailler (Foto: Seraina Zellweger)
Maison CaillerMaison Cailler (Foto: Seraina Zellweger)

Outdoor experience in Broc

A life-size interactive chocolate game awaits you outside the factory. The fun, family-friendly tour takes you from the factory through the picturesque countryside of the village of Broc. All you need is your smartphone and you're off on a 2.5km chocolate adventure with Alexandre. Each participant will be rewarded with a chocolate surprise at the end. The trail is not suitable for strollers and wheelchairs.

Escape Game at Maison Cailler

The Escape Game immerses you in the world of Cailler chocolate in an authentic historic carriage. Here, too, a delicious reward awaits you. Ideally, you play this game with 3 to 5 people. It lasts 90 min.

Boutique and Café at Maison Cailler

At Café Cailler you should definitely try the hot chocolate. Besides hot and cold drinks, you can also get light snacks here. The desserts were created by the Cailler chocolatiers.

In the Cailler Boutique, you can buy gifts and souvenirs, in addition to the entire Cailler product range. These include mugs, T-shirts and posters. In the confectionery you will find exquisite and authentic Swiss chocolate creations.

Getting to Maison Cailler

The Maison Cailler is located in Broc, south of Lake Gruyère in the Fribourg region.

Public Transport

You can reach Broc Fabrique station by train via Fribourg and Bulle. It takes about 1 hour and 30 minutes from Bern.

By Car

If you're driving, take the A12 motorway between Bern and Lausanne. Take the Bulle exit to get onto the H189 towards Charmey-Jaun. In Broc, take the 3rd exit at the roundabout, then follow Rue Alexandre Cailler and Rue Nestlé until you reach Rue Jules Bellet. There are free parking spots next to the factory.

The Chocolarium isn't the only chocolate factory you can visit. Check out our article on Swiss chocolate factories to discover many more sweet happiness factories.

Maison CaillerMaison Cailler (Foto: Seraina Zellweger)
Maison CaillerMaison Cailler (Foto: Seraina Zellweger)